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People come to your site because they are already interested. Now they want to be reassured that you are the right choice. Here are ’some tips on how to be sure your About Us page gives potential customers what they need:

1) Think customer first.
What do potential customers want to know? At a basic level, first-time visitors want to know you …

You only have one chance to make a first impression. In person, very few people will walk away within seconds if they get a bad impression – but on a website, they click away instantly.

1. Putting design before content
Yes, good design is non-negotiable. But creating a design template and then trying to fit content into that design is a fatal flaw. The most important reason people go to your site is to find the content. If you’re putting design before content, then you’re forced to adjust the content to comply with the design, and you really want it to be the other way…

The differences between Designers and Developers.

If the image below strikes a chord, then you should give us a call…

Super-cool plug-ins, the latest CSS3 wizardry and a streamlined mobile site are all well and good, but without killer content, your site is wasted.

Here are the top 10 tips to create powerful, persuasive copy that will bring true value to your reader.

1. Understand your goal: 
You need a plan and every word you write should support that plan.  Powerful, persuasive copy is vital to your cause.  Unless it is supporting your marketing plan, it’s just…

The current buzzword in web design is ‘flexibility’.  Designers must work harder than ever to incorporate sophisticated aesthetic appeal with accurate functionality.  Here are our hottest web-design trends:

1. Web to go:
The surge of “mobilized” and “tabletized” websites is the biggest design challenge to face web developers this year. Some core rules can make your mobile web take off. “Responsive” web design (page layouts that change automagically when they detect the size of the screen they are being displayed on), efficient data transfer and image optimisation, and clear scaleable text fonts.

2. Demise of the page-fold:
Current web design trends are kicking the page-fold (the space below the 550 pixel scroll-line) into…